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The Digital Marketing Funnel

The digital marketing funnel visually represents the journey of a customer, from the very creation of awareness to the final purchase. It is one of the major tools that help one understand how his potential customers are interacting with his brand to optimize marketing and niche marketing. Understanding the Digital Marketing Funnel There are typically […]

A Guide to Navigating the Digital Landscape

This is the time when, in the name of business growth, enterprises of all scales depend on digital marketing for reaching a target audience that’s connected in today’s world. The term digital marketing represents the broad range of business strategies and tactics that use digital channels in the promotion of products and services. Therefore, this […]

Understanding Remarketing

This, otherwise known as retargeting, is a form of digital marketing activity enabling a business to reconnect with website visitors showing some level of interest in the products or services yet who haven’t turned themselves into customers. Conversions are driven, brand visibility is boosted, and the return on investment is improved by serving the targeted […]

Mobile Marketing

Mobile marketing is the process by which goods and services are advertised through mobile devices. The most commonly used devices in the process include smartphones and tablets. Mobile marketing may be done by making use of special technology in capturing potential buyers who are in proximity to advertising location. Such technologies can include location services, […]

Affiliate Marketing is a Beginner’s Guide to Earning Passive Income

Welcome to our affiliate marketing blog, where strategies to be discussed will include how to increase revenues through good quality content and smart marketing tactics. In today’s digital world, e-marketing provides a very helpful role in maximizing the success of affiliate marketing. With targeted email campaigns, an affiliate can communicate directly with his target audience, […]

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